Style Guide

Bearcats

When referencing students, faculty, staff, other members of the UC community, and when naming events, programs, studies, and more, the plural Bearcats should be used. The plural speaks to a sense of community and is supported in University’s motto “Juncta Juvant” — “Strength in Unity,” and it is appropriate even when specifying a single individual. 

Bearcat (singular) is used when referring to the official mascot of the University of Cincinnati—The Bearcat.